Cinephiles who have spent the last several months surviving on TV and streaming services on the small-screen will be thrilled to hear the Grain Valley B&B Theatre is excited to welcome back movie lovers to newly renovated theaters on Friday, August 14th.
Movie goers will see a new full-service bar in the lobby, new carpet, and new marquee signs as they enter the theatre. The theatre now features reserved seating, and patrons will notice a difference inside the theatres as well, with each theatre featuring heated reclining seats. Social distancing and cleaning protocols have been put in place to ensure the safety of employees and customers.
The theatre had planned a renovation prior to the closures imposed on movie theatres due to the COVID-19 pandemic.. These shutdowns have temporarily crippled movie theatres, and B&B has been no exception.
B&B Theatres, headquartered in Liberty. MO, prides itself on being a small, family-owned business, whose employees are like family as well.
“This has not be a pleasant time for us. We’ve been affected financially of course.,” Paul Farnsworth, Director of Public Relations for B&B Theatres said.
While the company works through the challenges of maintaining the business and still waiting on COVID-19 related financial assistance, Farnsworth says the support felt from the community has been encouraging.
“Specific to this market, we’ve received immensely positive feedback on social media. They’ve been really supportive at this and other locations by way of gift card purchases online. It’s been very heartening and encouraging.”
“Operating these community theatres is tremendously important to us. This renovation has been a great opportunity to indicate our re-investment in this location, but also our commitment to these new protocols to make sure people coming back are comfortable and accommodated when they revisit us.”
While theatres across the country wait for Hollywood to release new titles, B&B will feature favorite classic movies. Movies on the schedule for opening weekend at the Grain Valley location include Beauty and the Beast, Bohemian Rhapsody, Grown Ups, Harry Potter and the Sorcerer’s Stone, Iron Man, Jurassic Park, The Goonies, and Wonder Woman.
“The hope of course is that Tenet, a new film from Warner Brothers, slated to release internationally on the 26th and then domestically on September 3rd, holds. We’re leaning into that and if it does and performs really well, the hope beyond that is that some of the studios will begin to backfill some of these other dates in the fall with some of the content that they have ready,” Farnsworth said.
“Lots of things remain up in the air, but in the meantime, we’re doing all we can to bring back the ‘magic of the movies’, as we say.”
The theatre is also offering private rentals for small groups or families who would like an exclusive showing of a favorite film.
Jeremy Weikel, General Manager of the Grain Valley B&B Theatres,
Is excited to open the doors on August 14th and see familiar faces. He encourages patrons to “arrive early, take a look around, and see all of the great changes.”
B&B Grain Valley Theatres, located at 1131 NE McQuerry Road, opens Friday, August 14th. Details regarding showtimes, tickets, and COVID-19 safety protocols can be found at www.bbtheatres.com.